About the Company:

Emcure Pharmaceuticals is an Indian multinational that specializes in manufacturing generic pharmaceuticals and active pharmaceutical ingredients (APIs). Founded in 1983, it has grown into a significant player in the global pharmaceutical industry, focusing on oncology, cardiology, and anti-infective therapies. Emcure is known for its commitment to innovation, quality, and affordable healthcare solutions worldwide.

Role Designation: GPM/Sr. GPM

Experience: 10 to 12 years of core product marketing experience

Qualification: B. Pharma+ MBA - Marketing OR Pharma. Management

Therapy: Insulin/Injectables/Cardio Diabetic

Industry Preference: Pharma

Job Location: Mumbai

Roles & Responsibilities:

Lead and manage a team of Product Managers across a designated product portfolio. (Depending on the division for which position is vacant)
Develop and execute comprehensive product strategies that drive market share growth, profitability, and brand awareness.
Conduct market research and analysis to identify market trends and customer needs.
Translate market insights into actionable product roadmaps and launch plans.
Oversee the development of effective marketing and promotional campaigns to drive product adoption.
Manage product budgets and ensure efficient allocation of resources.
Collaborate with cross-functional teams including Medical Affairs, Sales & Marketing, R&D, and Regulatory to ensure successful product development and commercialization.
Manage the product lifecycle from launch to maturity, including post - launch surveillance optimization strategies.
Stay up-to-date on industry trends, regulatory changes, and advancements in healthcare.
Brand launches and working closely with the Marketing Head and Division Head
Develop and manage brand budgets, ensuring efficient allocation of resources.
Track and analyze brand performance metrics, identifying areas for improvement and adaptation.
In-depth understanding of the regulatory environment for pharmaceutical marketing.
Follow the compliance guidelines for the promoting the products to HCP

Skills & Competencies:

Communication
New product launches
GLP Experience(Preferred)
Insulin Experience
Market Research Skills
Marketing Analytics

Emcure Pharmaceuticals Limited

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